New, trying to learn the rules

Good morning-

I have a facebook and instagram that my buddy and I started. We're in a pretty niche market. We have a podcast a website that posts articles. We're up to 300 likes on facebook (we just started, but hey, you remember that time right?!)

We're not looking to dominate the market, but more-of just get our name out there w/ likes and follows.
We've looked up and down this forum and there's a ton of good info, but now we're overwhelmed lol.

We put $40 into Facebook and IG ads to…

New, trying to learn the rules